For the first time in 5 years, I’m not working at a theatre box office. Before I started university, I decided I’d rather my day job be in the theatre. I ended up working for 3 different box offices. I feel like I’ve sold thousands of tickets – and I probably have. I’ve learned a lot about theatre audiences over the last five years, and I want to write down a few things so that I never forget them.
About a month ago, Washington Post critic Peter Marks announced “The Summit,” a special series of three panel discussions. Arena Stage’s artistic director, Molly Smith, had offered Marks the opportunity to create and moderate the series as he saw fit, so on Monday night he began by bringing a quintet of local artistic directors to […]
If there’s one thing we can be sure of in DC Theatre, it’s that each season we’re going to see something by William Shakespeare. According to Washington Post critic Peter Marks, that’s becoming a bore and reeks of security over artistry. But no matter how many times you’ve seen a particular play, you’ll never see […]
Many of us crave the excitement and immediacy that comes from a really memorable live experience. Sports fans dream of making the pilgrimage to a World Series game, an NBA final series, a Stanley Cup game, a championship boxing match, or most hallowed of all, football’s Super Bowl. While I actually do love seeing talented […]
I attended the theatreWashington summit a few weeks ago. I read the recent Nelson Pressley article in The Washington Post on one of the topics addressed at the meeting, whether to split existing Helen Hayes categories so that smaller-budget theatres are not competing against larger-budget theatres. It was apparent at the meeting, and reported by Pressley, […]
In Minneapolis, a company called Mixed Blood garnered national attention when it introduced its policy of “radical hospitality,” essentially shifting to a “free entry” model. The Name Your Price-style ticketing now being tried by Forum Theatre all season and Theater Alliance for Thursday productions of Brok-ology is based on that experience.
It’s that time of year again—when roughly 1,000 theater makers from around the world converge on a city for the annual Theatre Communications Group National Conference. This year, I was honored to receive an invitation from Clayton Lord, Theatre Bay Area’s Director of Communications and Audience Development, to participate on a panel entitled “Maximizing Impact: […]